It can make you ill…
If it moves the photo sensitive can have fits, for the rest of us we just feel slightly queasy. When I first saw the new logo for the London 2012 Olympics I though someone was having a laugh and then when I read it cost £400,000 someone obviously was. Ouch!



It instantly reminded me of the old Viz parody where the PR agency charged a fortune and pissed major expenses up a wall to come up with a new name for a chocolate bar. It was, of course, something that any man in the street could have done in 5 minutes. ‘Chocobar’.
Chocobar – genius – have £400,000.
As a marketing bird ergo used to spending shed loads with agencies to come up with logos etc I understand the value and rationale of sometimes having to part with big cash for simple ideas. In this case however, they were robbed. Why is Britain rubbish at everything?
Or was it Bar-0-Choc?
I have a complete stack of Viz issues going back nearly 18 years in the loft, so it won’t take me long to go back through them.
Looks like Macy Grey going down on someone